Journal category
Digital Marketing
Digital marketing became part of my work in 2016 through ecommerce, search, campaigns, and customer discovery. Here, I document observations and continued learning about how people discover, understand, and engage with content.
What you’ll find
This category makes room for search, social media, personal branding, and the connections between them—through experience, research, and ongoing experiments.
Content
Search
Social media
Personal branding
Customer journeys
From this journal
Latest Digital Marketing articles
Observations, practical questions, and learning about content and digital discovery.
What My Early Ecommerce Years Taught Me About Using WhatsApp for Business
Lessons from my early ecommerce years using WhatsApp for customer questions—and how repeated conversations can reveal what a product listing or business process needs to improve.
The Lessons Nobody Puts in a Job Description
What a decade of learning, experimenting and adapting taught me beyond any course
A connected idea
Exploring how tools fit in?
Visit AI & Tools for related learning about content workflows, automation, and practical applications.